I’m not a big fan of detoxes. In my experience, the craving only grows stronger when you try to completely eliminate something from your life. But for the sake of this experiment, I decided to try a dopamine detox for a full day. Dopamine is a neurotransmitter that regulates motivation, pleasure, and reward. It’s what […]
I tried dopamine detox for a day – This is what happened Read More »
A 19-year-old musician from Minnesota arrives in New York City with little more than a guitar, a rucksack, and a clear sense of purpose. He is drawn to the city’s folk scene, but his first stop isn’t a club or a record store—it’s a hospital in New Jersey, where he visits Woody Guthrie, the folk
“A Complete Unknown” Review: A Striking Portrait of Dylan’s Rise and Transformation Read More »
Words matter. The right ones can grab attention, provoke emotions, and drive action. But not all words are created equal. In fact, two types of words are supreme: emotional words and power words. Both have the potential to elevate your messaging, but when and how you use them can make all the difference. Here, we’ll
Emotional words vs. Power words: Which ones should you use and when? Read More »
In one of the greatest comebacks in American political history, Donald Trump has won the 2024 presidential election. He is now the first candidate since Grover Cleveland in the late 19th century to return to the White House after losing re-election. Despite predictions of a tight race, Trump managed a decisive victory by flipping key
8 reasons why Trump won & what to expect next Read More »
Are your press releases getting lost among hundreds of other media submissions? I’m sure you know first-hand how frustrating it is to see your hard work in the junk folder. Whether you’re a private company, non-profit, or public institution, the challenge of capturing journalists’ attention is real. However, with the right approach, you can learn
10 steps to write a press release that journalists can’t ignore Read More »
Discovering your writing voice is like finding your own style. It sets you apart and makes your work unmistakably yours. A unique, distinctive voice can captivate readers, build trust, and establish a deeper connection. So, whether you’re creating a novel, writing a blog, or developing business content, your writing voice is the key to standing
6 tips to discover your unique writing voice this month Read More »
The way you describe your products or services can significantly impact your sales. Statistics show that 87% of online shoppers consider product descriptions crucial when making a buying decision, and well-crafted descriptions can boost conversion rates by up to 78%. Additionally, poor product descriptions contribute to 30% of cart abandonment rates, underscoring the importance of
How to write powerful product and service descriptions that sell on autopilot Read More »
In the business world, finding new customers is always a priority. However, many business owners forget that keeping existing clients happy is even more critical. For business owners, particularly those managing small or medium-sized companies, cultivating customer loyalty can be the key to long-term success. Here, I’ll share some invaluable lessons from an unexpected source—a
Building customer loyalty: 3 lessons from my local pizzeria Read More »
Imagine having the power to influence others genuinely and effortlessly by crafting messages that resonate deeply with people and drive action. Understanding the science behind persuasion can be a game-changer, whether you’re negotiating a crucial business deal, rallying support for a political cause, or improving workplace communication. Cognitive psychology offers fascinating insights into how our
20 tips to improve your persuasive communication using cognitive psychology Read More »
In sports, finance, and daily life, we often hear about someone having a “hot hand.” This term refers to a streak of success that seems to defy random chance. But what exactly is the Hot Hand? Is it real or just a figment of our pattern-seeking minds? Here, I will provide the scientific research behind
The Hot Hand phenomenon: Why do we believe in winning streaks? Read More »
